The Google Ads Guide for Beginners
Understanding just what a keyword is to determining the cost-per-click, we’re here to help—and our Google Ads guide for beginners...
What To Expect With A First Google Ads Campaign
Google Ads campaigns can help you jump the line in organic rankings on Google and send traffic to your website and/or store right...
3 Best Practices for eCommerce SEO
Faced with fierce competition, eCommerce companies can increase web traffic, brand awareness, and revenue by engaging in the best...
Google for Retail 101: Are Product Listing Ads Worth the Investment?
Google for Retail's breadth of power and possibility is often overwhelming. Metricstory breaks down what Product Listing Ads are,...
Google for Retail 101: Getting Started with Google Merchant Center
More and more consumers are researching products online before they buy. Consequently, eCommerce retailers need to optimize...
Improving Your Google PLA Performance and Profits
Your Google PLA performance can have a huge impact on profitability of your SEM campaigns and overall eCommerce company. But how...