Ampd Offsite Insight Blog

How to Manage Multi-Retailer Splits for CPG Offsite Media (2026)
Learn how savvy CPG brands manage multi-retailer splits across sites like Amazon, Walmart and Target while keeping offsite media fair and equitable.
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Boosting Deep Link Rates with Agentic Shoppable Media is a Game Changer
Learn how Agentic Shoppable Media solves for customer drop-off by optimizing Deep Link Rates, improving conversion and shopper experiences along the way.
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Playing "Moneyball" with National Media
Discover how Deep Link Rate can transform national media marketing, boosting conversions and sales by connecting discovery directly to retail checkout.
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Multi-Retailer Ads: A Breakthrough for CPGs Advertising on Meta
Discover how Meta’s Multi-Retailer Ads empower fair and equitable advertising without compromising shopper journey.
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Meta’s new creative metrics: why iteration is key for paid social success
Meta’s Creative Similarity Score measures ad fatigue. Learn how creative diversity paired with Ampd’s retail signals drive performance and sustain ROAS.
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The complete guide to offsite media during Amazon Prime Day and peak shopping events
Learn how smart brands achieve 156% sales lifts during Prime Day using offsite media. Get the complete playbook for Google, Meta & TikTok campaigns.
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Amazon Pulled Back on Google Ads… Are Your ASINS Still Being Found?
Amazon dropped off Google Ads. Learn why offsite traffic is critical for brands wanting to stay visible and drive revenue across the full shopper journey.
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What’s broken in commerce media, & how leading CPGs are addressing it
Outdated tactics are costing CPG brands millions. Learn how real-time, closed-loop strategies are transforming commerce media performance.
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Omnichannel media strategy to grow sales across Amazon & retail
Leverage Google, Meta & TikTok ads to drive incremental sales across Amazon, Walmart, and retail. Build a full-funnel, omnichannel growth strategy.
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How to unlock higher ROI by driving Meta Ads traffic to Amazon
Maximize Meta Ads ROI by sending high‑intent shoppers directly to Amazon. Learn conversion‑boosting tactics & seamless integration with Ampd.
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