the ampd platform
Ampd is an industry-leading marketing technology that helps marketers maximize the value of offsite media by turning every shopper interaction into an opportunity to purchase. Our platform shortens the path to purchase and provides clear visibility into what drives new-to-brand results at retail.
capabilities
Unlock visibility into how offsite media drives retail outcomes while creating seamless shopper journeys across channels.
What it includes:
Improves attribution signals, provides media mix insights and shares retail conversion data with offsite publishers, helping them optimize based on real retail results.
What it includes:
platform experience
Ampd just needs a quick authorization for the channels you're looking to connect.
One click activates deep-linked, seamless purchase paths for designated campaigns.
Data flows into the platform in less than a day, giving you granular insights for retail impact, right away.
AI powers real-time attribution, journey mapping, and performance optimization, helping streamline shopper paths and improve retail outcomes across channels.
Ampd delivers deterministic and probabilistic attribution data, retail conversion metrics, media mix insights, and actionable reports to optimize media spend.
Ampd currently works with Google, Facebook, Instagram, TikTok, Amazon & Walmart. Connections across these publishers and retailers may vary. YouTube & Target coming soon!
Yes, or outright replace your current offsite to retail technology! Using Where-to-buy on your website doesn't mean it should exist in your shoppable media. The same goes for direct-to-cart solutions that provide murky conversion data and are not designed with media practitioners in mind.
Ampd is purchased through media IOs or as media enablement. We offer flexible options of a tiered flat-rate or as a % of ad spend.
We currently offer demo sessions and custom pilot programs for qualified teams. Reach out to request a personalized walkthrough and explore trial options.
Ampd adheres to strict data protection standards. We are compliant with global privacy regulations (including GDPR and CCPA), and all data is encrypted in transit and at rest.
No, Ampd focuses on anonymized shopper behavior and attribution signals. We do not collect or store PII unless explicitly required and consented to as part of an integration.
Ampd offers both deterministic and enhanced probabilistic attribution models to track offsite media impact on retail outcomes, ensuring high confidence in performance.
Ampd uses Agentic AI to match offsite engagement with retail sales through deep linking, pixel tracking, and publisher integrations. For Optimize users, we add probabilistic modeling and media mix analysis to refine results further.
Our methodology integrates directly with retail partners and publishers to capture clean, real-time data. Combined with deterministic signals and validation models, this ensures precise measurement of what’s driving sales.
No! Ampd is fast and easy to set up with our onboarding specialists helping to make the necessary connections in less than a day.